Wayfair Q3 Revenue Rises 9.7% to $3.42 Billion as U.S. Sales Grow 11.4%
Wayfair reported its strongest quarter of growth since the pandemic, with third-quarter U.S. revenue up 11.4% and adjusted EBITDA margin at its best third-quarter level since 2020, according to its 8-K released Wednesday.
Total net revenue rose 9.7% to $3.42 billion. U.S. net revenue increased $312 million to $3.0 billion, while international revenue slipped 2.3% to $380 million.
The online home goods retailer posted net income of $62 million, or $0.45 per diluted share. Adjusted diluted EPS was $0.93, and adjusted EBITDA reached $236 million, a 6.9% margin.
Taking share in a flat market
"With U.S. revenue growing double digits against a roughly flat category here in Q3, we've done exactly that," CEO and co-founder Niraj Shah said of the company's goal to take U.S. market share. He said orders rose 12% and active customers grew more than 4%, giving him "confidence that our share gains are structural."
Orders delivered increased 12.2% to 11.0 million. Active customers grew 4.7% to 22.2 million, and trailing 12-month revenue per active customer rose 3.1% to $596. Average order value dipped to $311 from $317.
Repeat customers placed 8.8 million orders, up 11.4%, accounting for 80.0% of the total. Mobile devices drove 64.4% of orders.
Cash and margins
Gross profit was $1.012 billion, or 29.6% of revenue. Non-GAAP contribution profit was $550 million, or 16.1% of revenue.
Operating cash flow was $198 million, and free cash flow was $136 million. Wayfair ended the quarter with $1.1 billion of cash and short-term investments and $1.5 billion of total liquidity.
By the numbers
- Q3 net revenue: $3.42 billion, up 9.7%
- U.S. net revenue: up 11.4%
- Diluted EPS: $0.45; adjusted EPS: $0.93
- Adjusted EBITDA margin: 6.9%
- Active customers: 22.2 million, up 4.7%
Sources
- Wayfair Form 8-K with third-quarter 2026 earnings release, filed Nov. 4, 2026 (accession 0001616707-26-000195)
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