Mattel Names Steve Totzke President and Chief Operating Officer
Mattel said it appointed Steve Totzke as president and chief operating officer effective November 11, 2026, according to an 8-K filed Thursday. Totzke will report to Chairman and CEO Roger Lynch.
On November 2, 2026, Roberto Stanichi resigned as president, chief marketing and brand officer, effective November 10, 2026.
Totzke, 57, has been executive advisor and president, Strategic Transition, since May 2026. He was president and chief commercial officer from April 2022 to April 2026 and earlier held commercial and sales leadership roles at Mattel dating to 2012.
Under a November 4, 2026 letter agreement effective November 11, Totzke will receive a $1,300,000 annual base salary and remain eligible for an annual Mattel Incentive Plan target equal to 100% of base salary, up to a maximum of 200%. Beginning in 2027, his annual target stock grant value will be $3,900,000, subject to Compensation Committee approval. He will receive a one-time cash signing bonus of $1,350,000 and is eligible for an additional $1,350,000 cash bonus on November 11, 2027 if he remains employed in good standing through that date. He will continue to receive a $2,000 monthly car allowance.
Sources
- Mattel Form 8-K Item 5.02 appointment of Steve Totzke as President and COO, filed Nov. 5, 2026 (accession 0000063276-26-000014)
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